Thrilled to Introduce Avery Cannon as Shasta’s New CFO

Posted December 12, 2019 by Shasta Ventures

We’re excited to announce that Avery Cannon has been promoted to CFO, and will officially step into the role on January 1, 2020. Avery has been with Shasta for 8 years and will be taking over for the firm’s long-time CFO Austin Grose, who will become CFO Emeritus and continue to serve as a Venture Partner.

“Avery is delightful to work with,” said Jason Pressman, Shasta’s Managing Director. “She has a great can-do personality and is extraordinarily strong in the fundamentals of accounting and finance. She has been groomed to take over this role for a long-time and we’re excited about the opportunities this transition holds for Avery, Austin, and Shasta.”

Avery first started working at Shasta as a consultant. She had years of experience working on accounting and finance teams within private equity and immediately impressed the team with her know-how, skills and positive attitude. Avery joined Shasta full-time as a financial controller in 2011 working closely with Austin. In 2017, she was promoted to vice president of Finance responsible for finance, admin, and operations. When Austin began to think about semi-retirement, Avery was the natural successor.

“As Shasta has grown, so has my role within it,” said Avery. “I’ve really enjoyed the opportunity to learn more and take new responsibilities. I now have the skillset to handle the job of CFO and, with five active Shasta funds, I’m excited to see what the next several years looks like.”

Austin served as CFO of Shasta since the firm’s inception. He has guided the company from its first initial fund to more than $1.4 billion under management today. With Avery stepping into the role of CFO, Austin will remain a strategic advisor and mentor for the firm and continue to sit on a number of boards on the firm’s behalf, as he has for the last decade.

“I’ve taught Avery everything I know and she’s definitely ready for the next challenge,” said Austin. “I’ll always be here as a mentor and a Venture Partner, but it’s time for me to pass the CFO baton.”