We look for three core elements in every consumer investment at Shasta. First, mission-driven founders who hire world-class teams. Second, early signs of product-market fit where the products or services surprise, delight and satisfy consumer needs. And finally, companies with the potential for decades-long customer relationships. We’re honored and thrilled our consumer portfolio includes network and marketplace businesses like Nextdoor, Smule, ClassDojo, and Turo; subscription businesses like Canva, Dollar Shave Club, The Farmer’s Dog, and Imperfect Produce; fintech companies like Tally, Mint.com, and Simple, as well as health companies such as The Pill Club, Doctor on Demand, and Color Genomics. We’d love to partner with you to build the next iconic consumer technology brand.
September 12, 2019
20VC: KAPWING FOUNDER JULIA ENTHOVEN ON WHY MARKETING INNOVATION IS AS IMPORTANT AS PRODUCT INNOVATION, WHY EVERY COMPANY IS BECOMING A MEDIA COMPANY & THE BENEFITS OF NOT RAISING MONEY TOO EARLY
March 26, 2019