The Right Team

It takes an exceptional team – one with the instinct, drive, grit, and obsession – to build a life-changing product and bring it to market. It’s their unique perspective on how to solve a problem that makes the difference. As a company grows, how do you build and motivate the right team all along the journey? Find out more below.

What makes a passionate team?

The core of an amazing company is a breakthrough product. At Shasta, we aim to help great entrepreneurs build iconic companies around epic products. But, ultimately, it takes an exceptional team – one with the instinct, drive, grit and the obsession – to build a life-changing product and bring it to market. We refer to them as Passionate Teams. It’s not enough to look at the product alone. [...]

Why should a startup offer option refresh grants?

Employee ownership has always been at the core of the Silicon Valley ethos. From the earliest days of the Valley, startup founders understood that employees who benefit from their company’s success will work harder, stay longer, and perform better than those who don’t have a meaningful stake. It’s no secret that a thoughtful compensation plan can be a powerful tool for recruiting and rete [...]

Answered by: Jason Pressman, Managing Director

When do you hire a senior HR executive?

If I started another company, the second thing I would do is hire a Chief People Officer. The title Chief People Officer doesn't exist anywhere, but I kept writing CPO and everybody thought it was Chief Product Officer so I wrote it out that way. This is an incredibly important role in the modern startup. I outsourced HR for a number of years. We got payroll done100% of the time and we managed to [...]

Answered by: Phil Fernandez, Founding CEO, Marketo

How do you manage someone off your team as you scale?

This is a place where board and investors can be really helpful to a company as it scales. Because irrespective of whether the founders or the original team is selling or not upfront, what board and investors can do is help a CEO see when someone is actually leveling out. The person who may be the extraordinary person to do the first million or couple million dollars of sales probably is not the r [...]

Answered by: Jason Pressman, Managing Director

Additional Q&A's

April 30, 2019

Why Did You Stop Hiring Engineers After a MVP?

July 25, 2017

Why should a start up offer option refresh grants?

April 25, 2019

Who owns Revenue-Sales or Marketing?

June 21, 2019

How will remote work impact my team’s dynamics?

April 25, 2019

Is there ever a perfect team for your company?

June 26, 2019

How should I structure comp plans for SDR, AE and VP of Sales?

April 25, 2019

How important is a culture of “giving back” for a team?